This is the first time Hyperlapse is being used in a way that engages and allows for user interactivity, providing an enriched overall experience. The technology is newly developed and was released in early 2013.
"Volkswagen's new Golf GTI is an extremely advanced and thrilling car - we knew a conventional campaign site wouldn't have done it justice. We looked at the latest developments in the technology world and saw how Hyperlapse was a perfect fit for the new Golf GTI. It's fresh, it's ahead of its time and it's highly engaging," said Jeff Cheong, Vice President, Tribal Worldwide Asia.
"At Volkswagen, 'GTI' represents superior dynamic performance. The legendary compact sports car has set the standard in 'hot hatch' driving excitement for over three decades. The GTI Street Hunt, with Tribal Worldwide Singapore's unique twist to the Hyperlapse technology, brings this innovative experience online," said Melissa Bell, Volkswagen Regional Marketing Director, ASEAN.
"Volkswagen's new Golf GTI is an extremely advanced and thrilling car - we knew a conventional campaign site wouldn't have done it justice. We looked at the latest developments in the technology world and saw how Hyperlapse was a perfect fit for the new Golf GTI. It's fresh, it's ahead of its time and it's highly engaging," said Jeff Cheong, Vice President, Tribal Worldwide Asia.
"At Volkswagen, 'GTI' represents superior dynamic performance. The legendary compact sports car has set the standard in 'hot hatch' driving excitement for over three decades. The GTI Street Hunt, with Tribal Worldwide Singapore's unique twist to the Hyperlapse technology, brings this innovative experience online," said Melissa Bell, Volkswagen Regional Marketing Director, ASEAN.
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